AT&T Is Offering $50K To Engineers To Make New York City Safer For Pedestrians

TechCrunch

While smartphones make a whole lot of things in our lives easier, the instant access to information and constant notifications about what our friends are up to tends to be rather distracting as we go about our day.

AT&T thinks that tendency might be contributing to an unfortunate statistic: in New York City, 14,845 crashes between cars and pedestrians were recorded in 2013, a 35% increase from 2012.

In an effort to stymie that trend, AT&T and ChallengePost are announcing the Connected Intersections Challenge, a three-month-long competition aimed at designers and software and hardware engineers. Entrants to the challenge are tasked with “[re-imagining] software and hardware technology to keep pedestrians in NYC safe and alert while remaining connected on their smartphones.”

On a phone call, AT&T New York president Marissa Shorenstein pointed to the AT&T Drive Mode app as an indicator of the kind of applications the company would…

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